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Thursday, October 16, 2025

10 years with C!Print Madrid. We spoke with Tu Dirás

2025Personalisation
10 years with C!Print Madrid. We spoke with Tu Dirás

Tu Dirás shares with us its evolution, its main innovations, and the new features it will present at the next edition of C!Print Madrid.


Tu Dirás is celebrating a decade of participation in C!Print Madrid . On the occasion of their tenth consecutive appearance at the show , we wanted to talk to them to learn about their career, their evolution, and the new products they will be presenting at the next edition of C!Print Madrid , which will be held from January 13 to 15, 2026 .

1. How did Tu Dirás come about? How has it evolved?

Tu Dirás was founded in 1995, dedicating ourselves to the installation of pad printing and screen printing machinery, which at that time was the technique used for personalization.

Over time, we adapted to new technologies and expanded our services, consumables, and machinery. We went from having a central warehouse in Alcoy (Alicante) measuring 30 m² to one measuring 2,800 m², with our own warehouses in Malaga and Badajoz to reach more customers and improve distribution.

Our team is made up of highly qualified professionals with extensive experience and training to serve and advise you in the best possible way. Our large inventory allows us to respond quickly so that your orders arrive as quickly as possible.

Our goal is to always stay up-to-date with the latest innovations, trends, and developments so we can offer you the latest in the market and allow our creativity to shine.

2. What are the most notable products or services in your portfolio?

Our portfolio this year features the new high-performance TexTek T30 printer with Epson L1600 printheads, ink recirculation, and a comprehensive drying and curing system. This is also accompanied by DRY-ONE Instant DTF film , which releases immediately after ironing and has a semi-matte finish that delivers professional-quality results, offering great thermal resistance, durability, and reduced turnaround times without compromising quality.

We mustn't forget our trusted products in our portfolio, such as vinyl, sublimation products, and screen printing materials, which continue to be the basis for many solutions.

3. In an increasingly competitive market, what strategies does Tu Dirás implement to differentiate itself?

Staying on top of the latest developments and innovations allows us to stay ahead of our competition and offer unique products and services.

For us, it's also very important to be able to resolve any questions or issues that customers may have as quickly and efficiently as possible, always meeting their needs.

We have a team of six technicians who allow us to provide immediate and targeted service to each of our clients, identifying the problem in a more attentive and personalized manner, giving each client the value they deserve, and always being attentive to their needs.

4. What are the main trends that Tu Dirás sees in product customization and how are you adapting to these trends?

The significant evolution and success that DTF printing has enjoyed in our sector for years, with all brands opting to use this technique, makes it a major trend and a demand from our customers.

With increasingly sustainable and environmentally friendly DTF consumables, we can offer quality, low prices, and sustainability in efficient and high-demand products.

Since our beginnings, we've been at the forefront of our industry, training alongside emerging printing systems and always providing customer service both in sales and after-sales, so that you always feel supported by our great team.
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5. What new features will Tu Dirás present at CPrint Madrid 2026?

This year our stand is packed with new features, where you can find:

· The TexTek FD-652 printer , our new 60cm DTF printer model with I3200 printheads.

· The TexTek T30 printer , an improved model of the 33cm DTF printer with I1600 heads.

· The Epson G-6000 printer , Epson's new 90cm DTF model.

· The Epson F-6400H sublimation printer, with vibrant, fluorescent colors.

· All our models of manual, magnetic, and pneumatic heat presses. This year, we have the great innovation of the XPDS-20M double-platen pneumatic press.

· The new Sawgrass Versiflex printer.

· New products in our sublimation catalog.

6. Why is it important for Tu Dirás to attend the next edition of C!Print Madrid? How has C!Print Madrid helped you grow?

C!Print Madrid is a must-attend event for us every year, allowing us to stay at the forefront of the latest trends and technologies in printing and personalization in Spain and Portugal.

It's also a unique opportunity to meet with clients, learn about their needs firsthand, and share our experience and solutions.

The show inspires us to continually innovate and improve our products and services, strengthening our relationship with the industry and reaffirming our commitment to quality and creativity.

7. How does Tu Dirás predict the future of the personalization sector?

Evolution in the world of customization is constant . Manufacturers are investing heavily in R&D to make everything easier, with increasingly smaller, more versatile, and more technologically advanced equipment.

Therefore, we believe that the customization sector is becoming more up-to-date and fashionable every day. More and more people are becoming interested in small ventures related to the sector, paving the way for new generations and innovative and creative businesses.